January 2012
1 post
Pricing a listing: Two hard ways. One easy way.
Do agents ever have home sellers who want to overprice their listings?  That’s like asking if you’ve ever met a kid who likes candy! As a top agent, you know how critically important it is to price your listing right in order to get it sold. Overpricing guarantees your listing will languish on the market. Languishing means that the home usually sells for less than it could have, had it been...
Jan 31st
November 2011
2 posts
1Br House, Mill Valley, CA: Another Top Agent...
Congratulations to Joshua Burns of Top Agent Network Marin whose Mill Valley, CA “1Br House” listing was published in this week’s “Best properties on the market” section of The Week magazine (click to view). That makes TAN’s 17th placement in the past 10 months!
Nov 10th
Another Top Agent Network member's listing...
Congratulations to David C. Gilbert of Top Agent Network Marin whose Belvedere, CA “Carriage House” listing was published in this week’s “Best properties on the market” section of The Week magazine (click to view). That makes TAN’s 16th placement in the past 10 months!
Nov 3rd
September 2011
1 post
Another Top Agent Network member's listing...
Congratulations to Bert Aronson of Top Agent Network / Monterey Coast whose Carmel Valley listing was published in last week’s “Best properties on the market” section of The Week magazine (click to view). That makes TAN’s 15th placement in the past 9 months!
Sep 16th
August 2011
2 posts
Two more TAN member listings published in "The...
Congratulations to Patricia Navone of Top Agent Network/Marin and Regina Magid of Top Agent Network/Santa Barbara who have recently had their listings published in The Week’s “Best properties on the market” section. That makes TAN’s 13th and 14th placements in the past 9 months. Particia Navone’s Tiburon, CA listing scored with its “Balcony” theme in the...
Aug 22nd
Top Agents involved in 3 out of 5 sales - New...
TAN just completed two research studies on real estate market dynamics and TAN usage. We thought you would want to see these exciting results: There’s power at the top: TAN helps member agents in powerful ways: We mean it when we say: “Here’s to lots of closed escrows!”
Aug 2nd
May 2011
1 post
Overview of the Pocket Listing Market underscores...
This overview of the pocket listings market published in the 5/4/11 New York Times highlights the powerful advantages to real estate agents and their clients of using Top Agent Network (TAN).  TAN was designed to help top-producing agents do this kind of specialized, off-market networking extremely efficiently, giving agents and their clients immediate access to vital, otherwise private,...
May 5th
March 2011
2 posts
TAN member's listing in recent "The Week" magazine
Congratulations to Maureen Wilbur of Top Agent Network’s Contra Costa South chapter whose listing, featuring an elevator, appeared in last week’s “Best homes on the market” section of The Week magazine. The Week reaches 500,000 highly affluent and educated print readers and over 1 million web viewers.
Mar 28th
Triple Play in The Week magazine
Three member agents from San Francisco hit the jackpot by getting their listings placed in this week’s issue of The Week Magazine. TAN works closely with the editors of the week to showcase the listings of our member agents. As a result of these efforts, this is the fifth issue in three months that featured properties from Top Agent Network members. Each “Best properties on the market” feature is...
Mar 2nd
February 2011
0 posts
New TopAgentNetwork.com website targets clients
Top Agent Network’s (TopAgentNetwork.com) new public-facing website is designed to help bring you new clients and impress existing ones. It does so by specifically pointing out to buyers and sellers the many competitive advantages of working with you, a TAN member agent.   With its clean bold look and crisp layout, new clients will find you and your existing ones will be glad they did!  Add this...
Feb 1st
October 2010
1 post
Will all homesellers be taxed 3.8%? (hint: the...
Member agents on Top Agent Network recently hotly debated a reported “3.8% home sales tax” that is supposedly included in the Obamacare Health Care Bill. One concerned agent posted, “If you sell your $400,000 home, there will be a $15,200 tax.”  Can this be true?  The answer is it is NOT true!  TAN member agents quickly blasted out 20 replies.  As factcheck.org explains it (full...
Oct 25th
September 2010
4 posts
Sep 18th
See Pocket and Pre-MLS listings in one report
You and your clients want every edge in this market. Just knowing about MLS properties is no longer enough. You need to the inside scoop on pocket listings and homes BEFORE they go on the MLS.  Top Agent Network’s Off-Market Report is a searchable/sortable catalog of all Non-MLS/Pocket listings posted by member agents. This report now also includes “Pre-Announce MLS Listings”.  Please keep your...
Sep 14th
Let TAN marketing materials brag FOR you!
Top Agent Network member agents are some of the most experienced and highest producing in their market areas; providing their clients a competitive advantage. Use TAN marketing materials to credibly verify your real estate success.     Available online now:  Personalized Client Version of Off-Market Report - Include it in your listing or buyer presentation package. Excludes the address or...
Sep 8th
When less is more
I just got off the phone with the assistant to one of San Francisco’s top agents.  This assistant creates BEAUTIFUL marketing pieces for the SF agent, who is a member of Top Agent Network.  The assistant and I were chatting about posting practices on TAN in general, our new Off-Market report (which he really likes).  I was reminding him that where TAN works hardest for agents is in the...
Sep 1st
August 2010
2 posts
4 tags
6 Reasons for Off-Market/Non-MLS Home Listings
  David Faudman, CEO/Founder writes: I am asked all the time, “Why would any seller not want to put their home on the MLS?”   Often called “Pocket Listings”, here are 6 reasons why a seller would want to avoid the MLS and list their home as an Off-Market/Non-MLS listing:  Seller wants privacy. Divorcing and high profile people often have privacy concerns. Unlike the MLS, Off-Market...
Aug 27th
If you can't stand the heat get out of the home...
Here in the SF Bay Area, especially San Francisco and the Peninsula, we’ve been waiting for this heat all winter, I mean summer. Now that it’s arrived there is a mad rush to get the “Jet Engine” fans and super duper portable A/C units, seeing as how most homes in the area are not equipped for handling temperatures over 80F. All of which will come in handy for the next...
Aug 25th